Background
Young artists cannot find an efficient way to promote themselves into the art world. We found A need to build up a bridge between the artists and the gallery so that more young artists have the change to be involved in the art world.
[UNTITLED] is a project that I collaborated with Yuan Feng for Designing for Usability class at Parsons the New School for Design. It's an envisioned project that serves to bring artists and galleries together in order to help artists promoting themselves and getting involved in the art field.
Hypothesis
The way artists promote themselves are not as efficient as it can get
Interview
I interviewed a few artists and curators in order to see the connections between each group
User Profile
Relationship between each group
Analysis
our aim
Heuristic Evaluation
We compared 6 different art-related platform to conduct a heuristic evaluation. the score system is from 1-5, 1 is the lowest while 5 is the highest. It is based on the functions of Log in/ Register, Navigation, Menu, Submenu, Feed, Search, and Detailed information
and here is the bar chart result of the heuristic evaluation
User Flow for using the platform
Survey
we conducted a bunch of surveys to ask the users to test on the options/ functions we have on our website. we want to know what is important to them in order to analyze the function of our platform.
Artist and Gallery relationship
Feedback from the survey + survey result
Wireframe
Design
Interface Design
User-Testing
Result
The ending result shows that the users think the user flow should be improved in the following ways:
Going back button
Toggle is interesing/ confusing
Upload function is not clear
Confused about the status
Save draft function
Connection between each page